WHOLE FOODS MARKET
An original concept for Whole Foods Market’s summer grilling campaign, now running as an annual elevated event.
After developing a strong conceptual direction, I crafted a versatile system of illustrations, type lockups, colors, and textures before applying the system to 100+ unique assets across print and digital channels.

WHOLE FOODS MARKET
An original concept for Whole Foods Market’s summer grilling campaign, now running as an annual elevated event.
After developing a strong conceptual direction, I crafted a versatile system of illustrations, type lockups, colors, and textures before applying the system to 100+ unique assets across print and digital channels.









